CO2 Stats Project
I just added a free widget that I added to my site that shows its carbon footprint. The site is called CO2Stats. What’s so great about this little widget is that they will measure your websites carbon footprint and will offset it by buying renewable energy.
To determine the carbon footprint of a website, they use the locations of both the visitor and the server to determine what sources of energy were used to generate the electricity for both. They are then able to determine the overall carbon footprint of the visit to a particular website. The site then offsets CO2 resulting from your site traffic by helping support the environment.
Check out their site and considering adding it to your website as well.
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I think this could use some more skepticism. As this post points out, CO2 stats “does not include the impacts of servers and it does not automatically calculated the impact of an entire website simply by putting the widget on the home page.” So while they say they’re making your site carbon neutral, they’re actually only even trying to calculate the energy used by the home PC of the person using it (not the servers running to keep the website up, which is what I think of when I think of a website’s energy use). And they’re not even doing the whole website - only the page that the widget actually appears on. So if somebody’s got it on their homepage, only the homepage is even being tracked, not the rest of the site. That seems kinda wack to me.