The FTC Cracks Down on Eco-Labels

May companies claim that their product is green to attract more customers. But the reality is entirely different.

This should be good news for consumers in the long run. There may be some initial confusion, but eventually it should clear up any doubt about eco claims. Companies should not be able to make such claims unless they actually are legit.

Glad to see this. My site seeks out, reviews and investigates many products that intend to reduce energy consumption, and it is amazing how many companies use clever marketing and misleading names and statements to ‘show up’ in that product space.

It’s about time, they stopped mis-leading the public! Finally they are doing something.

Yes it is has been far too long that companies have gotten away with practices like this. It has gotten to the point that consumers cannot trust packaging claims. It really is too bad for all the companies who actually are making sincere efforts to be more environmentally friendly.

It’s good to see some regulation in place so that companies can’t market their products for something that it is not. Everybody’s gonna win, well perhaps except the companies who were trying to misrepresent their product.

-Jean

Nothing annoys me more than fake claims like that. I’ve been suspicious on more than one occasion when looking at labels on various products and now it seems I was right to be so.